1. e-Commerce Business Association
a) To collaborate closely with merchandise, logistics, marketing, customer-services and Finance team.
b) Coordinate E-Commerce TIK TOK and WCMP daily work internally and control the performance of paid traffic and internal content based on the yearly BDG, use various promotion matrix to leverage brand equity and sales results and growth.
c) Team coach and talent development
2. E-Mkt
a) To recommend and support the execution of compelling paid traffic performance for TIK TOK and WCMP stores, optimizing ROI and all the related KPIs for paid traffic and live stream.
b) To guarantee the correct the E-mkt direction and raise the updated demand timely according to platform’s trend
c) To optimize the visual & content assets of TIK TOK and WCMP stores.
3. Operation
a) Follow-up daily technical routine on communication with Third Party
b) Checking Monthly statement of TIK TOK and WCMP
c) Daily work with merchandiser of e-Com for leveraging sales results and growth